
Do great things with
USSD
USSD is a convenient way to get customers to speak to you because it is unidirectional. The user dials a USSD code to access services from a company.

Shared USSD
This is much cheaper than the dedicated one. However, the number is shared by many brands. You don’t have full control of it.

Dedicated USSD
Which gives you independence and full control of your channel. It also gives you a number you can use alongside your brand.
Features

Automated subscriber management

Realtime transactional information

Access to detailed reports including statistics and audits

Mobile number verification, 2-factor login and OTP

Why USSD
USSD applications run on the network, not on a user's device. As such, they don't have to be installed on the user's phone, which is an advantage for users with feature phones that have limited storage space.
USSD codes start with an asterisk (*) followed by groups of digits which may be separated by additional asterisks and is terminated with a hash symbol (#).
How it Works
A user sends a USSD request
The USSD gateway forwards the request to the user's USSD application which respond to the request
The response goes back to the USSD gateway, which displays the content of that response on the screen of the user's mobile phone.
Benefits
- User-friendly
- Highly interactive
- Works on all GSM handsets.
- Works without data connection
- Highly customisable
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